April 04, 2017

์ฃผ๊ฐ€ ๋“ฑ

์ฃผ๊ฐ€

TV๋ฅผ ์ผœ๋‹ˆ ๋‰ด์Šค์—์„œ ๋ฏธ๊ตญ ์ฃผ์‹ ์‹œ์žฅ์ด ํ•˜๋ฝ์œผ๋กœ ์‹œ์ž‘ํ–ˆ๋‹ค๋ฉฐ ์‹œ๋„๋Ÿฝ์Šต๋‹ˆ๋‹ค. 2017๋…„ ๋“ค์–ด 3์ผ์งธ ํ•˜๋ฝํ•˜๋Š” ๊ฑด ์ฒ˜์Œ์ด๋ผ๋„ค์š”.

๊ทธ๋Ÿฌ๊ณ  ๋ณด๋‹ˆ ํ•œ๊ตญ ์ฃผ์‹ ์‹œ์žฅ๋„, ๋ฏธ๊ตญ ์ฃผ์‹ ์‹œ์žฅ๋„ ํฌ๊ฒŒ ์‹ ๊ฒฝ ์•ˆ ์“ด์ง€ ์ข€ ๋˜๋„ค์š”. ๊ณ„์† ๋ณ€ํ•ด ์˜๋ฏธ๋Š” ์—†์ง€๋งŒ S&P -0.28%,  Dow -0.16%, NASDAQ -0.20%.

๋ฐ˜๋“ฑํ• ์ง€ 3์ผ ์—ฐ์† ํ•˜๋ฝํ• ์ง€, ๋‚ด์ผ์€ ์–ด๋–ป๊ฒŒ ๋ ์ง€ ๋ชจ๋ฅด๊ฒ ์ง€๋งŒ, ํŽธํ•œ ๋ถ„์œ„๊ธฐ๋Š” ์•„๋‹ˆ๋„ค์š”.

5๋…„ 1.868%, 10๋…„ 2.335%, 30๋…„ ์žฅ๊ธฐ ๊ธˆ๋ฆฌ๋„ ํ•˜๋ฝํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

์ด์–ด ํŠธ๋Ÿผํ”„ ๋Œ€ํ†ต๋ น๊ณผ CEO๋“ค์˜ Town Hall ๋ฏธํŒ…์ด ์—ด๋ฆด ๊ฑฐ๋ผ๊ณ  ํ•ฉ๋‹ˆ๋‹ค. ๋ธ”๋ž™์Šคํ†ค CEO๋„ ์—ญ์‹œ ๋‚˜์˜ค๋Š” ๋ชจ์–‘์ด๋„ค์š”.

Image: English: Hundred Dollar Bill from Wikimedia Commons, https://commons.m.wikimedia.org/wiki/File:U.S._hundred_dollar_bill,_1999.jpg in the public domain in the United States


๋กœ๊ทธ ์›: ์Šคํƒ€์›Œ์ฆˆ ์Šคํ† ๋ฆฌ (Rogue One: A Star Wars Story, 2016)

๋กœ๊ทธ ์›: ์Šคํƒ€์›Œ์ฆˆ ์Šคํ† ๋ฆฌ (Rogue One: A Star Wars Story, 2016)

์Šคํƒ€์›Œ์ฆˆ 1, 2, 3๊ณผ 4, 5, 6 ์‚ฌ์ด์˜ ์Šคํ•€์˜คํ”„. ๊ธฐ์กด ์‹œ๋ฆฌ์ฆˆ์˜ ์ด์ „ ์ด์•ผ๊ธฐ๋ฅผ ํ•œ๋‹ค๋Š” ๊ฑด ๊ฒฐ๋ง์ด ์ •ํ•ด์ ธ ์žˆ๊ธฐ์— ์ค„๊ฑฐ๋ฆฌ ์ƒ์˜ ํ•œ๊ณ„๊ฐ€ ์žˆ์„ ์ˆ˜ ๋ฐ–์— ์—†์Šต๋‹ˆ๋‹ค. ๋กœ๊ทธ ์›๋„ ๋งˆ์ฐฌ๊ฐ€์ง€ ํ•œ๊ณ„๊ฐ€ ๋А๊ปด์ง‘๋‹ˆ๋‹ค.

๊ธฐ์กด ์‹œ๋ฆฌ์ฆˆ๋ฅผ ์•ˆ๋ด๋„ ์ฆ๊ธธ ์ˆ˜ ์žˆ๋Š” ์Šคํƒ€์›Œ์ฆˆ ์‹œ๋ฆฌ์ฆˆ๋ผ๊ณ  ํ™๋ณด๋ฅผ ํ–ˆ์ง€๋งŒ, ๊ณผ์—ฐ ๊ทธ๋Ÿด๊นŒ ์‹ถ๋„ค์š”.

์Šคํƒ€์›Œ์ฆˆ ์‹œ๋ฆฌ์ฆˆ๋ฅผ ์•ˆ ๋ด๋„ ์•Œ ์ˆ˜ ์žˆ๋Š” ๋‚ด์šฉ์ด๊ธฐ๋Š” ํ•˜์ง€๋งŒ, ์Šคํƒ€์›Œ์ฆˆ ์‹œ๋ฆฌ์ฆˆ๋ฅผ ์•ˆ๋ดค๋‹ค๋ฉด ์ž์นซ ์ง€๋ฃจํ•  ์ˆ˜๋„ ์žˆ์–ด ๋ณด์ž…๋‹ˆ๋‹ค.

์žฌ๋ฏธ์žˆ๊ฒŒ ๋ณด๊ธฐ๋Š” ํ–ˆ์ง€๋งŒ, ์Šคํƒ€์›Œ์ฆˆ์™€์˜ ์—ฐ๊ฒฐ๊ณ ๋ฆฌ๊ฐ€ ์—†๋‹ค๋ฉด ๊ทธ๋ƒฅ ํ‰์ดํ•œ SF ์˜ํ™” ์ •๋„?

๋ฌผ๋ก  ๋ฐ˜๋Œ€์˜ ํ‰์„ ๋‚ด๋ฆฌ๋Š” ์‚ฌ๋žŒ๋„ ์žˆ์ฃ . ์Šคํƒ€์›Œ์ฆˆ์— ๊ฐ€๋ ค์กŒ์ง€, ์Šคํƒ€์›Œ์ฆˆ ์‹œ๋ฆฌ์ฆˆ๋ผ๋Š” ๊ธฐ๋Œ€๋ฅผ ์•ˆ ํ•˜๋ฉด ๋” ์ข‹์€ ์˜ํ™”๋ผ๋Š”. ์Œ... ๋ณด๊ธฐ์— ๋”ฐ๋ผ ๊ทธ๋Ÿด ์ˆ˜๋„ ์žˆ์„ ๊ฒƒ ๊ฐ™๋„ค์š”. ์–ด๋–ป๊ฒŒ ๋А๋ผ๋Š”์ง€๋Š” ์ •๋‹ต์€ ์—†์Šต๋‹ˆ๋‹ค.




๋ผ๋ผ๋žœ๋“œ (LA LA Land, 2016)

๋ผ๋ผ๋žœ๋“œ (LA LA Land, 2016)

La-La land
1. ๋ชฝ์ƒ์˜ ์„ธ๊ณ„. The fictional place where wandering, sleeping, or dreaming minds are metaphorically said to end up.
2. (US, figuratively, humorous or derogatory) Los Angeles, California (or Hollywood.)
3. (Canada) British Columbia

์˜ํ™”๋ฅผ ๋ณด๊ธฐ ์ „์— LA์— ๋ฐ”์น˜๋Š” ์˜ํ™”๋ผ๋Š” ์ˆ˜์‹์–ด๋ฅผ ๋งŽ์ด ๋“ค์—ˆ์Šต๋‹ˆ๋‹ค. LA๋ฅผ ๊ฐ€๊ธฐ ์ „์—, ์•„๋‹ˆ๋ฉด LA๋ฅผ ๊ฐ”๋‹ค์™€์„œ ๊ผญ ๋ด์•ผ ํ•œ๋‹ค๋ฉฐ. ์ œ๋ชฉ์—์„œ๋„ ๋А๊ปด์ง€๋Š” LA.

ํ•˜์ง€๋งŒ... LA๋ฅผ ๋ฐฐ๊ฒฝ์œผ๋กœ ํ•œ ์˜ํ™”๋Š” ๋งž์ง€๋งŒ, LA์— ๋ฐ”์น˜๋Š” ์˜ํ™”๋ผ๊ณ  ๊นŒ์ง€ ํ•  ์ˆ˜ ์žˆ๋ƒ์— ๋Œ€ํ•ด์„œ๋Š” ๊ธ€์Ž„์š”...

์‚ฌ์‹ค ๋ฐฐ๊ฒฝ๋„ ๋ฐฐ๊ฒฝ์ด์ง€๋งŒ, ๊ณ ์ „ ์˜ํ™”๋ฅผ ๊ฟฐ๋šซ๊ณ  ์žˆ๋Š” ์‚ฌ๋žŒ๋“ค์—๊ฒŒ๋Š” ๊ทธ ์˜ํ™”๋“ค์— ๋ฐ”์น˜๋Š” ์˜ค๋งˆ์ฅฌ ๊ฒฉ์ธ ์žฅ๋ฉด๋“ค์ด ๋งŽ์•„์„œ ๊ทธ๋ ‡๋‹ค๊ณ  ํ•˜๋‹ˆ... ๊ทธ ์ •๋„๊นŒ์ง€ ๋ชป๋А๋‚€ ๊ฑด ์ œ๊ฐ€ ๋ชฐ๋ผ์„œ๊ฒ ์ฃ .

๊ตณ์ด ๊ทธ๋Ÿฐ ์—ฐ๊ฒฐ๊ณ ๋ฆฌ๋ฅผ ๋ชป ์ฐพ๋”๋ผ๋„ ์ถฉ๋ถ„ํžˆ ์žฌ๋ฏธ์žˆ๊ฒŒ ๋ณธ ์˜ํ™”์ž…๋‹ˆ๋‹ค. ์ž๋ง‰์ด ์˜ฌ๋ผ๊ฐ€๋Š” ์ˆœ๊ฐ„ LA LA Land๋ผ๋Š” ์ œ๋ชฉ์„ ์ƒ๊ฐํ•˜๊ฒŒ ๋˜๊ณ , ๊ฟˆ๊ณผ ์‚ฌ๋ž‘์„ ์ƒ๊ฐํ•˜๊ฒŒ ๋งŒ๋“œ๋Š”. ๋ˆˆ๋„ ๊ท€๋„ ์ฆ๊ฒ๊ณ  ์—ฌ์šด๋„ ์˜…๊ฒŒ ๋‚จ์Šต๋‹ˆ๋‹ค.

๊ทน์žฅ์—์„œ๋งŒ ๋„ค๋‹ค์„ฏ๋ฒˆ์”ฉ ๋ดค๋‹ค๋Š” ์‚ฌ๋žŒ๋„ ์ดํ•ด๊ฐ€ ๋˜๊ณ  ๋™์‹œ์— ๋ณ„๋กœ์˜€๋‹ค๋Š” ์‚ฌ๋žŒ๋„ ์ดํ•ด๊ฐ€ ๋˜๋„ค์š”.


March 29, 2017

์„ธ์›” 2

์„ธ์›” 2

ํ๋ฅด๋Š” ์‹œ๊ฐ„์ด ๊นŠ์ด ์ƒˆ๊ฒจ๋†“์€ ํ”์ 

๊ณตํ—ˆ์™€ ํ—ˆ๋ฌด๋กœ ํ……๋นˆ ๋“ฏ
์•„ํ””๊ณผ ์Šฌํ””์œผ๋กœ ๊ฐ€๋“์ฐฌ ๋“ฏ

์ฑ„์šฐ๋ ค ํ•ด๋„ ์ฑ„์šธ ์ˆ˜ ์—†๊ณ 
๋น„์šฐ๋ ค ํ•ด๋„ ๋น„์šธ ์ˆ˜ ์—†๋Š”

์ง€์›Œ๋„ ์ง€์›Œ์ง€์ง€ ์•Š๋Š”
์ง€์›Œ์ง„ ์‹œ๊ฐ„์˜ ์ง

๊ทธ๋ž˜๋„ ๋‘˜๋Ÿฌ๋ณด๋ฉด

๊ณ์— ์žˆ์Œ๋งŒ์œผ๋กœ๋„
๊ณ ๋งˆ์šด ์‚ฌ๋žŒ๋“ค

Image: The Clock Tower in Brighton, Brighton and Hove, East Sussex, England, United Kingdom in the public domain

March 27, 2017

๋ฏธ๊ตญ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ: CBD vs Suburban 4

๋ฏธ๊ตญ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ: CBD vs Suburban

Cap Rate

Cap Rates์™€ Interest Rates

์ตœ๊ทผ ๊ธˆ๋ฆฌ ์ธ์ƒ์— ๋”ฐ๋ผ Cap rate ์ƒ์Šน์— ๋Œ€ํ•œ ์šฐ๋ ค ์ฆ๊ฐ€ํ•˜๋‚˜, ๊ธˆ๋ฆฌ ๋ฏผ๊ฐ๋„๋Š” ๋†’์ง€ ์•Š์Œ.
CBD Office์˜ ๊ฒฝ์šฐ 5.6%๋กœ ๊ธˆ์œต์œ„๊ธฐ ์ง์ „ ์ˆ˜์ค€(6.0%) ํ•˜ํšŒํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, Suburban Office์˜ ๊ฒฝ์šฐ 6.9%๋กœ ๊ธˆ์œต์œ„๊ธฐ ์ง์ „ ์ˆ˜์ค€(6.5%)๋ณด๋‹ค๋Š” ๋†’์€ ์ˆ˜์ค€

Cap Spread์™€ Credit Spread

์ผ๋ฐ˜์ ์œผ๋กœ Cap spread๋Š” ์ด์ž์œจ ์ž์ฒด ๋ณด๋‹ค๋Š” A๋“ฑ๊ธ‰ ํšŒ์‚ฌ์ฑ„ ์Šคํ”„๋ ˆ๋“œ์™€ High Yield ํšŒ์‚ฌ์ฑ„ ์Šคํ”„๋ ˆ๋“œ์™€ ๋” ๋†’์€ ์ƒ๊ด€๊ด€๊ณ„๋ฅผ ๋ณด์ž„
- ๊ณผ๊ฑฐ ๊ธˆ์œต์œ„๊ธฐ ์ง์ „์—๋Š” Cap rate์ด HY Spread ๋ณด๋‹ค A๋“ฑ๊ธ‰ ์Šคํ”„๋ ˆ๋“œ์— ๊ทผ์ ‘
์ด๋Š” ํšŒ์‚ฌ์ฑ„ ์‹ ์šฉ ์Šคํ”„๋ ˆ๋“œ๊ฐ€ cap rate ๋ณด๋‹ค ์‹œ์žฅ์— ๋ฏผ๊ฐํ•˜๊ฒŒ ๋ฐ˜์˜ํ•˜๋ฉฐ, ์Šคํ”„๋ ˆ๋“œ ํ™•๋Œ€๊ฐ€ ์ด๋ฃจ์–ด์ง€๊ธฐ ๋•Œ๋ฌธ์œผ๋กœ ์ถ”์ •
ํ˜„์žฌ cap rate๋Š” HY spread ์ˆ˜์ค€์œผ๋กœ ์Šคํ”„๋ ˆ๋“œ ์ธก๋ฉด์—์„œ๋Š” ์—ฌ์œ  ์žˆ๋Š” ์ˆ˜์ค€์ด๋‚˜, ์ตœ๊ทผ CBD ์ง€์—ญ์˜ ์Šคํ”„๋ ˆ๋“œ ํ•˜๋ฝ์ด ๋น ๋ฅด๊ฒŒ ์ง„ํ–‰


[๊ทธ๋ฆผ1] Office - CBD Cap Rate (%) | Colliers International
[๊ทธ๋ฆผ2] Office - Suburban Cap Rate (%) | Colliers International
[๊ทธ๋ฆผ3] Cap Spread (%) | Colliers International
[๊ทธ๋ฆผ4] Cap Spread (%) | Colliers International

[๊ทธ๋ฆผ1] Office - CBD Cap Rate (%) | Colliers International

[๊ทธ๋ฆผ2] Office - Suburban Cap Rate (%) | Colliers International

[๊ทธ๋ฆผ3] Cap Spread (%) | Colliers International

[๊ทธ๋ฆผ4] Cap Spread (%) | Colliers International

๋ฏธ๊ตญ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ: CBD vs Suburban 3

๋ฏธ๊ตญ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ: CBD vs Suburban

๊ณต์‹ค๋ฅ ๊ณผ ์ž„๋Œ€๋ฃŒ

๊ณต์‹ค๋ฅ (Vacancy Rates)

CBD์˜ ๊ฒฝ์šฐ๋Š”, ์‹ ๊ทœ ๊ณต๊ธ‰์ด ์ˆœ์ˆ˜์š”๋ฅผ ์ƒํšŒํ•˜๋Š” ์ƒํ™ฉ์ด ์ด์–ด์ง€๋ฉฐ, ๊ณต์‹ค๋ฅ  ํ•˜๋ฝ์„ธ๋Š” ์ฃผ์ถคํ•˜๋Š” ๋ชจ์Šต
Suburban์˜ ๊ฒฝ์šฐ, ์‹ ๊ทœ ๊ณต๊ธ‰์ด ์ˆœ์ˆ˜์š” ์ฆ๊ฐ€์— ๊ทผ์ ‘ํ•˜๊ณ  ์žˆ์œผ๋‚˜, ๊ณต์‹ค๋ฅ ์€ ์ง€์†์ ์œผ๋กœ ํ•˜๋ฝํ•˜๊ณ  ์žˆ์Œ

๋ช…๋ชฉ ์ž„๋Œ€๋ฃŒ(Asking Rents)

์‹ ๊ทœ๊ณต๊ธ‰์˜ ์ˆœ์ˆ˜์š” ์ƒํšŒ, ๊ณต์‹ค๋ฅ  ํ•˜๋ฝ์„ธ ์ฃผ์ถค ๋“ฑ์—๋„ ๋ถˆ๊ตฌํ•˜๊ณ  CBD ์ง€์—ญ์˜ ๋ช…๋ชฉ์ž„๋Œ€๋ฃŒ๋Š” ๊พธ์ค€ํžˆ ์ฆ๊ฐ€
- ์ผ๋ถ€์—์„œ๋Š” ์ž„๋Œ€๋ฃŒ ์ƒ์Šน์ด ๊ณผ๋„ํ•˜๋‹ค๋ฉฐ ์šฐ๋ ค
Suburban ์ง€์—ญ์˜ ๊ฒฝ์šฐ ๋ช…๋ชฉ์ž„๋Œ€๋ฃŒ๋Š” ์ƒ๋Œ€์ ์œผ๋กœ ์•ˆ์ •

์ž„๋Œ€๋ฃŒ์™€ ๋ฌผ๊ฐ€์ƒ์Šน๋ฅ 

2007.03์›”์„ 100์œผ๋กœ ํ•  ๊ฒฝ์šฐ, CBD ๋ฐ Suburban ์ง€์—ญ์˜ ๋ช…๋ชฉ ์ž„๋Œ€๋ฃŒ๋Š” ๋ฌผ๊ฐ€์ƒ์Šน๋ฅ ์„ ํ•˜ํšŒ.
- ๊ธฐ์ค€ ์‹œ์  ๋ฐ ์กฐ์‚ฌ๊ธฐ๊ด€์— ๋”ฐ๋ผ ์ฐจ์ด ์กด์žฌ

[๊ทธ๋ฆผ1] Vacancy Rates (%) | Colliers International
[๊ทธ๋ฆผ2] Rents (USD/sf/y) | Colliers International
[๊ทธ๋ฆผ3] Rents์™€ CPI (2007.03=100) | Colliers International
[๊ทธ๋ฆผ4] Vacancy Rates (%) | JLL
[๊ทธ๋ฆผ5] Rents (USD/sf/y) | JLL
[๊ทธ๋ฆผ6] Rents์™€ CPI (2016.12=100) | JLL

[๊ทธ๋ฆผ1] Vacancy Rates (%) | Colliers International

[๊ทธ๋ฆผ2] Rents (USD/sf/y) | Colliers International

[๊ทธ๋ฆผ3] Rents์™€ CPI (2007.03=100) | Colliers International

[๊ทธ๋ฆผ4] Vacancy Rates (%) | JLL

[๊ทธ๋ฆผ5] Rents (USD/sf/y) | JLL 

[๊ทธ๋ฆผ6] Rents์™€ CPI (2016.12=100) | JLL



๋ฏธ๊ตญ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ: CBD vs Suburban 2

๋ฏธ๊ตญ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ: CBD vs Suburban

์ž„๋Œ€ ์ˆ˜์š”์™€ ๊ณต๊ธ‰

๋ฏธ๊ตญ CBD ์ง€์—ญ์˜ ์ˆ˜์š”๋Š” ๋น ๋ฅด๊ฒŒ ์ฆ๊ฐ€ํ•ด ์™”์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ ์ˆ˜์š”๊ฐ€ ์ž„๋Œ€๋ฃŒ ๋ฐ ๊ฐ€๊ฒฉ ์ƒ์Šน์„ ์ด๋Œ์–ด ์˜จ ๊ฑธ๋กœ ๋ณด์ž…๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ, ์ตœ๊ทผ์—๋Š” ๊ณต๊ธ‰์ด ์ˆ˜์š”๋ฅผ ์ƒํšŒํ•˜๊ธฐ ์‹œ์ž‘ํ–ˆ์Šต๋‹ˆ๋‹ค. ์ง€๊ธˆ๊นŒ์ง€๋Š” ๋ฒ„๋ธ”์ด ์•„๋‹ˆ์—ˆ๋‹ค๊ณ  ํ•˜๊ณ , ๋‹น์žฅ ๋ฌธ์ œ๊ฐ€ ๋ฐœ์ƒํ•˜์ง€๋Š” ์•Š๊ฒ ์ง€๋งŒ ๊ฒฝ๊ณ ๋“ฑ ์ •๋„๋Š” ์ผœ์กŒ๋‹ค๊ณ  ๋ณด๋Š”๊ฒŒ ๋งž์ง€ ์•Š์„๊นŒ์š”?

Suburban ์ง€์—ญ์˜ ์ˆ˜์š”๋„ ๋น„์Šทํ•œ ๋ชจ์Šต์„ ๋ณด์ž…๋‹ˆ๋‹ค. ์ˆ˜์š”์™€ ๊ณต๊ธ‰๊ฐ„ ๊ฒฉ์ฐจ๋„ ์ถ•์†Œ๋˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ, ์•„์ง์€ ์ˆ˜์š”๊ฐ€ ๊ณต๊ธ‰์„ ์ƒํšŒํ•˜์—ฌ CBD ์ง€์—ญ ๋ณด๋‹ค๋Š” ์•ˆ์ •์ ์œผ๋กœ ๋ณด์ž…๋‹ˆ๋‹ค.

์ˆœ์ž„๋Œ€๋ฉด์  ์ฆ๊ฐ€(Net Absorption)

Colliers International์— ๋”ฐ๋ฅด๋ฉด, ๊ธˆ์œต์œ„๊ธฐ ์ดํ›„ ๊ธ‰๊ฐํ•˜์˜€๋˜ 12๊ฐœ์›” ์ˆœ์ž„๋Œ€๋ฉด์ ์€ ๋น ๋ฅด๊ฒŒ ํšŒ๋ณตํ•˜์˜€์œผ๋‚˜, ๊ธˆ์œต์œ„๊ธฐ ์ด์ „ ์ˆ˜์ค€ ํ•˜ํšŒํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์ถ”์ด๋„ ์ตœ๊ทผ ํ•˜๋ฝํ•˜๋Š” ๋ชจ์Šต
- CBD (2006.4Q 32,196 KSF → 2016.4Q 8,713 KSF)
- Industrial (2006.1Q 95,888 KSF → 2016.4Q 49,623 KSF)

JLL์— ๋”ฐ๋ฅด๋ฉด, 2014๋…„ ์ดํ›„ CBD ์ง€์—ญ์˜ 12๊ฐœ์›” ์ˆœ์ˆ˜์š” ๊ฐ์†Œ์„ธ๊ฐ€ ๋ณด์ด๋ฉฐ, Suburban ์ง€์—ญ๋„ 2016๋…„ ์ดํ›„ ๊ฐ์†Œ์„ธ
- CBD (2015.4Q 15,543 KSF → 2016.4Q 8,646 KSF)
- Industrial (2015.1Q 38,638 KSF → 2016.4Q 31,070 KSF)

์‹ ๊ทœ ๊ณต๊ธ‰(Completion)

์ˆœ์ž„๋Œ€๋ฉด์ ์˜ ์ฆ๊ฐ€์™€ ํ•จ๊ป˜ ๊ณต๊ธ‰ ์—ญ์‹œ ๋น ๋ฅด๊ฒŒ ์ฆ๊ฐ€ํ•˜์—ฌ, Office CBD์˜ ๊ฒฝ์šฐ ๊ธˆ์œต์œ„๊ธฐ ์ง์ „ ์ˆ˜์ค€ ์ƒํšŒํ•˜๊ธฐ๋„ ํ•จ.
- CBD (2010.2Q 21,952 KSF → 2016.4Q 22,022 KSF)
- Suburban (2008.3Q 67,157 KSF → 2016.4Q 39,974 KSF)

์ˆ˜์š”(Net Absorption) vs ๊ณต๊ธ‰(Completion)

1) Office - CBD

์ผ๋ฐ˜์ ์œผ๋กœ ์‹ ๊ทœ ๊ณต๊ธ‰์€ ์ˆœ์ˆ˜์š” ์ฆ๊ฐ€๋ฅผ ํ›„ํ–‰ํ•˜๋ฉฐ, 2016๋…„ 1๋ถ„๊ธฐ ์ดํ›„ 12๊ฐœ์›” ์‹ ๊ทœ ๊ณต๊ธ‰์ด ์ˆœ์ˆ˜์š” ์ฆ๊ฐ€ ์ƒํšŒ

2) Office - Suburban

CBD Office์™€ ๋น„๊ต ์‹œ Suburban Office์˜ ์ˆœ์ˆ˜์š” ์ฆ๊ฐ€๋Š” ์ƒ๋Œ€์ ์œผ๋กœ ๋”๋Ž ์œผ๋‚˜, ์‹ ๊ทœ ๊ณต๊ธ‰ ์—ญ์‹œ ๋งŽ์ง€ ์•Š์•„์„œ ์ˆœ์ˆœ์š”๊ฐ€ ์‹ ๊ทœ ๊ณต๊ธ‰์„ ์ƒํšŒํ•˜๋Š” ์ƒํƒœ ์ง€์†
๊ฐ€๊ฒฉ ์ƒ์Šน์€ ๋”๋””๋‚˜, ์ˆ˜์š”์™€ ๊ณต๊ธ‰ ๊ณ ๋ ค ์‹œ ํˆฌ์ž CBD ๋ณด๋‹ค ๋งค๋ ฅ๋„ ๋†’์Œ

3) JLL
JLL ์ž๋ฃŒ์—์„œ๋„ CBD ์ง€์—ญ์—์„œ ๊ณต๊ธ‰์ด ์ˆ˜์š”๋ฅผ ์ดˆ๊ณผํ•˜๋Š” ๋ชจ์Šต์„ ํ™•์ธํ•  ์ˆ˜ ์žˆ์œผ๋ฉฐ, Suburban ์ง€์—ญ์—์„œ๋Š” ๊ณต๊ธ‰๊ณผ ์ˆ˜์š”๊ฐ€ ๋น„์Šทํ•œ ์ˆ˜์ค€
์ผ์‹œ์ ์ธ ๊ณต๊ธ‰ ์ดˆ๊ณผ๋ฅผ ์œ„ํ—˜ ์‹ ํ˜ธ๋กœ ๋‹จ์ •์ง€์„ ์ˆ˜๋Š” ์—†์œผ๋‚˜, CBD ์ง€์—ญ์˜ ๊ฒฝ์šฐ ๊ณผ๊ฑฐ ๋ณด๋‹ค ์ฃผ์˜๊ฐ€ ํ•„์š”ํ•œ ๊ตฌ๊ฐ„์œผ๋กœ ์ถ”์ •๋จ

[๊ทธ๋ฆผ1] Inventory ๋น„์ค‘ (2016.09, MSF) | JLL
[๊ทธ๋ฆผ2] Inventory ๋น„์ค‘ (2016.12, MSF) | Cushman & Wakefield
[๊ทธ๋ฆผ3] ๋ฏธ๊ตญ ๋„์‹œ๋ณ„ Office Inventory (MSF) | Cushman & Wakefield
[๊ทธ๋ฆผ4] 12M Net Absorption ์ถ”์ด – Office CBD (KSF) | Colliers International
[๊ทธ๋ฆผ5] 12M Net Absorption ์ถ”์ด – Office Suburban (KSF) | Colliers International
[๊ทธ๋ฆผ6] 12M Completion ์ถ”์ด (KSF) – Office CBD | Colliers International
[๊ทธ๋ฆผ7] 12M Completion ์ถ”์ด (KSF) – Office Suburban | Colliers International
[๊ทธ๋ฆผ8] CBD Office Net Absorption vs Completed (KSF) | Colliers International
[๊ทธ๋ฆผ9] CBD Office Net Absorption (X) vs Completed (Y) (KSF) | Colliers International
[๊ทธ๋ฆผ10] Suburban Office Net Absorption vs Completed (KSF) | Colliers International
[๊ทธ๋ฆผ11] Suburban Office Net Absorption (X) vs Completed (Y) (KSF) | Colliers International
[๊ทธ๋ฆผ12] 12M Net Absorption ์ถ”์ด – Office CBD (KSF) | JLL
[๊ทธ๋ฆผ13] 12M Net Absorption ์ถ”์ด – Office Suburban (KSF) | JLL
[๊ทธ๋ฆผ14] Office-CBD Net Absorption vs Completed (KSF) | JLL
[๊ทธ๋ฆผ15] Office-Sub Net Absorption vs Completed (KSF) | JLL

[๊ทธ๋ฆผ1] Inventory ๋น„์ค‘ (2016.09, MSF) | JLL

[๊ทธ๋ฆผ2] Inventory ๋น„์ค‘ (2016.12, MSF) | Cushman & Wakefield

[๊ทธ๋ฆผ3] ๋ฏธ๊ตญ ๋„์‹œ๋ณ„ Office Inventory (MSF) | Cushman & Wakefield

[๊ทธ๋ฆผ4] 12M Net Absorption ์ถ”์ด – Office CBD (KSF) | Colliers International 

[๊ทธ๋ฆผ5] 12M Net Absorption ์ถ”์ด – Office Suburban (KSF) | Colliers International

[๊ทธ๋ฆผ6] 12M Completion ์ถ”์ด (KSF) – Office CBD | Colliers International 

[๊ทธ๋ฆผ7] 12M Completion ์ถ”์ด (KSF) – Office Suburban | Colliers International 

[๊ทธ๋ฆผ8] CBD Office Net Absorption vs Completed (KSF) | Colliers International

[๊ทธ๋ฆผ9] CBD Office Net Absorption (X) vs Completed (Y) (KSF) | Colliers International

[๊ทธ๋ฆผ10] Suburban Office Net Absorption vs Completed (KSF) | Colliers International

[๊ทธ๋ฆผ11] Suburban Office Net Absorption (X) vs Completed (Y) (KSF) | Colliers International

[๊ทธ๋ฆผ12] 12M Net Absorption ์ถ”์ด – Office CBD (KSF) | JLL

[๊ทธ๋ฆผ13] 12M Net Absorption ์ถ”์ด – Office Suburban (KSF) | JLL

[๊ทธ๋ฆผ14] Office-CBD Net Absorption vs Completed (KSF) | JLL

[๊ทธ๋ฆผ15] Office-Sub Net Absorption vs Completed (KSF) | JLL

๋ฏธ๊ตญ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ: CBD vs Suburban 1

๋ฏธ๊ตญ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ: CBD vs Suburban 1

Price

๊ธˆ์œต์œ„๊ธฐ ์ดํ›„ ๋ฏธ๊ตญ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ ๊ฐ€๊ฒฉ์€ Core์™€ Non-core, CBD์™€ Suburban ์ง€์—ญ ๊ฐ„ ๊ฐ€๊ฒฉ ์ฐจ์ด๊ฐ€ ํ™•๋Œ€๋˜๋Š” ๋ชจ์Šต์„ ๋ณด์—ฌ ์™”์Šต๋‹ˆ๋‹ค.

ํ˜น์ž๋Š” ์ด๋ฅผ ๋‘๊ณ  core๋‚˜ CBD ์ง€์—ญ์˜ ๊ฐ€๊ฒฉ์ด ๋„ˆ๋ฌด ์˜ฌ๋ž์œผ๋‹ˆ, non-core, suburban ์ง€์—ญ์„ ํˆฌ์žํ•ด์•ผ ํ•œ๋‹ค๊ณ  ๋งํ•˜๊ธฐ๋„ ํ•ฉ๋‹ˆ๋‹ค. core์™€ non-core, CBD์™€ suburban, class A์™€ class B. ๊ฐ€๊ฒฉ ์ˆ˜์ค€์€ ๋‹ค๋ฅด์ง€๋งŒ ์žฅ๊ธฐ์ ์œผ๋กœ๋Š” ์ƒ์Šน์œจ์€ ๊ฐ™์•„์ง„๋‹ค๊ณ  ๋งํ•˜๊ฑฐ๋‚˜ ์Šคํ”„๋ ˆ๋“œ๋Š” ์žฅ๊ธฐ ํ‰๊ท ์— ์ˆ˜๋ ดํ•œ๋‹ค๊ณ  ๋งํ•˜๊ธฐ๋„ ํ•˜์ฃ . ์ด๋Ÿฐ ๊ด€์ ์—์„œ๋Š”, ๊ฐ€๊ฒฉ์ด ๋œ ์˜ค๋ฅธ ์ž์‚ฐ์ด ํˆฌ์ž ๋งค๋ ฅ๋„๊ฐ€ ๋†’๋‹ค๊ณ  ๋ด…๋‹ˆ๋‹ค.

ํ•˜์ง€๋งŒ, ๋‹ค๋ฅธ ํ•œํŽธ์—์„œ๋Š” ๊ธˆ์œต์œ„๊ธฐ ์ดํ›„ ๊ตฌ์กฐ์  ๋ณ€ํ™”๋ฅผ ์ด์•ผ๊ธฐ ํ•ฉ๋‹ˆ๋‹ค. ๋ถ€์œ ํ•œ ์ž์™€ ๊ทธ๋ ‡์ง€ ์•Š์€ ์ž ๊ฐ„์˜ ์†Œ๋“์˜ ๊ฒฉ์ฐจ ํ™•๋Œ€. ์ด๋Š” ๊ฐœ์ธ ๊ฐ„ ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ, ๊ธฐ์—… ๊ฐ„์—๋„ ์–‘๊ทนํ™”๋ฅผ ๋งŒ๋“ค๋ฉด์„œ ์˜คํ”ผ์Šค ๋“ฑ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ์˜ ์–‘๊ทนํ™”๋„ ์˜คํžˆ๋ ค ๊ฐ€์†ํ™”๋  ๊ฑฐ๋ผ๋Š” ์ฃผ์žฅ์ด์ฃ . ๊ฐ€๊ฒฉ์ด ๋„ˆ๋ฌด ์˜ฌ๋ž๋‹ค๊ฐ€ ๊ธˆ์œต์œ„๊ธฐ ์ดํ›„ ํšŒ๋ณต์ด ๋นจ๋ž๋‹ค๊ณ  ํ•ด์„ํ•˜์ฃ . ์ด๋Ÿฐ ๊ด€์ ์—์„œ๋Š” ๋งŽ์ด ์˜ค๋ฅธ ๊ฒƒ์ฒ˜๋Ÿผ ๋ณด์—ฌ๋„ ํ•ต์‹ฌ ์ง€์—ญ, ํ•ต์‹ฌ ๋ฌผ๊ฑด์„ ํˆฌ์žํ•ด์•ผ ํ•œ๋‹ค๊ณ  ๋งํ•ฉ๋‹ˆ๋‹ค.

๋”ธ๋ž‘ ๋‘ ๊ฐœ์˜ ๊ฐ€๊ฒฉ ๊ทธ๋ž˜ํ”„๋งŒ์œผ๋กœ ํŒ๋‹จํ•˜๊ธฐ๋Š” ์–ด๋ ต์ฃ . ๊ทธ๋ž˜์„œ ์ž„๋Œ€ ์ˆ˜์š”์™€ ๊ณต๊ธ‰์„ ๋ณผ ํ•„์š”๊ฐ€ ์žˆ์Šต๋‹ˆ๋‹ค.

[๊ทธ๋ฆผ 1] ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ ๊ฐ€๊ฒฉ ์ง€์ˆ˜ - Major vs Non Major (2000.12=100) | Moodys/RCA
[๊ทธ๋ฆผ 2] ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ ๊ฐ€๊ฒฉ ์ง€์ˆ˜ - CBD vs Suburban (2000.12=100) | Moodys/RCA

[๊ทธ๋ฆผ 1] ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ ๊ฐ€๊ฒฉ ์ง€์ˆ˜ - Major vs Non Major (2000.12=100) | Moodys/RCA

[๊ทธ๋ฆผ 2] ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ ๊ฐ€๊ฒฉ ์ง€์ˆ˜ - CBD vs Suburban (2000.12=100) | Moodys/RCA

March 26, 2017

๋ฐœ์žฌ๋ฐ˜์ 

๋ฐœ์žฌ๋ฐ˜์  ํƒ€์ž„์Šคํ€˜์–ด์ 

๋ฐœ์žฌ๋ฐ˜์ ์€ 2013๋…„ ๊ฒฝ๋ณต๊ถ์ ์„ ์‹œ์ž‘์œผ๋กœ ๋งŒ๋“ค์–ด์ง„ ํ”„๋žœ์ฐจ์ด์ฆˆ ์ค‘๊ตญ ์Œ์‹์ ์ž…๋‹ˆ๋‹ค. ๊ทธ ์ค‘ 2014๋…„์— ์ƒ๊ธด ํƒ€์ž„์Šคํ€˜์–ด์ ์„ ๊ฐ”์Šต๋‹ˆ๋‹ค. ์ ์‹ฌ๋„ ์ €๋…๋„ ์–ด์ •์ฉกํ•œ ์‹œ๊ฐ„์— ๊ฐ€์„œ์ธ์ง€ ํ•œ๊ฐ€ํ•˜๋„ค์š”.

ํƒ•์ˆ˜์œก์€ ์ฐน์Œ€ ํƒ•์ˆ˜์œก. ์š”์ฆ˜์€ ๋ง›์žˆ๋Š” ์ฐน์Œ€ ํƒ•์ˆ˜์œก ์ง‘์ด ๋งŽ์•„์„œ ๊ทธ๋ ‡๊ฒŒ ํŠน๋ณ„ํ•˜๊ฒŒ ๋А๊ปด์ง€์ง€๋Š” ์•Š์Šต๋‹ˆ๋‹ค.

๋ณถ์Œ๋ฐฅ์€ ์ค‘๊ตญ ์Œ์‹์น˜๊ณ ๋Š” ๊น”๋”ํ•œ๋ฐ, ์งœ์žฅ ์†Œ์Šค๋ฅผ ์กฐ๊ธˆ ์ค˜์„œ ๋” ๋‹ฌ๋ผ๊ณ  ํ•ด์•ผ ํ•ฉ๋‹ˆ๋‹ค.

์งฌ๋ฝ•์€ ๋‹ค๋ฅธ ๊ณณ ๋ณด๋‹ค ํ•ด๋ฌผ์ด ๋งŽ์Šต๋‹ˆ๋‹ค. ๊ทธ ์ค‘ ๋ฐœ์žฌ์งฌ๋ฝ•์€ ์•ฝ๊ฐ„ ๋…ํŠนํ•œ ๋งค์šด ๋ง›์ด ๊ฐ€๋ฏธ ๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค.

์ „๋ฐ˜์ ์œผ๋กœ ๋ฐœ์žฌ์งฌ๋ฝ•์„ ์ œ์™ธํ•˜๋ฉด ๋ญ”๊ฐ€ ํ•œ๋ฐฉ์€ ์—†์ง€๋งŒ, ๊ธฐ๋Œ€ํ–ˆ๋˜ ๊ฒƒ ๋ณด๋‹ค๋Š” ๋ง›์žˆ์—ˆ์Šต๋‹ˆ๋‹ค.



March 25, 2017

์ž๋ชฝ

์ž๋ชฝ

์•„๋ฌด๋ฆฌ ๋ง›์ด ์žˆ์–ด๋„
์ต๊ธฐ ์ „์—”
์‹œ๊ณ  ์”์“ธํ•˜๋ฉฐ

์•„๋ฌด๋ฆฌ ํ–ฅ๋‚ด๊ฐ€ ์ƒํผํ•ด๋„
์ฉ๊ธฐ ์‹œ์ž‘ํ•˜๋ฉด
๊ณ ์•ฝํ•œ ๋‚ด๋กœ ๋ณ€ํ•œ๋‹ค

๋ณธ์งˆ์ด ์ค‘์š”ํ•˜๋”๋ผ๋„
๊ทธ ๋ณธ์งˆ์„ ๋“œ๋Ÿฌ๋‚ด๋Š” ๊ฑด
๋ฐ”๋กœ ์‹œ๊ฐ„์ด๋‹ค.

Image: English: Citrus fruits by Scott Bauer, USDA from Wikimedia Commons, https://commons.m.wikimedia.org/wiki/File:Citrus_fruits.jpg in the public domain