January 09, 2019

๊ตฐ์‚ฐ์˜ค์ง•์–ด ๋ณธ์ , ์†กํŒŒ๊ตฌ

๊ตฐ์‚ฐ์˜ค์ง•์–ด ๋ณธ์ 

์˜ค์ง•์–ด์š”๋ฆฌ
์ฃผ์†Œ: ์„œ์šธํŠน๋ณ„์‹œ ์†กํŒŒ๊ตฌ ์‚ผํ•™์‚ฌ๋กœ 101

์„์ดŒํ˜ธ์ˆ˜ ๊ทผ์ฒ˜์˜ ์˜ค์ง•์–ด์š”๋ฆฌ ์ „๋ฌธ์ ์ž…๋‹ˆ๋‹ค. ๋งค์ฝคํ•œ ์˜ค์ง•์–ด๋ถˆ๊ณ ๊ธฐ์™€ ์ „๊ณจ์š”๋ฆฌ๊ฐ€ ์žˆ๊ณ , ์‚ฌ์ด๋“œ๋กœ ์˜ค์ƒˆํŠ€๊น€ ๋“ฑ ํŠ€๊น€๋ฅ˜์™€ ์˜ค์ง•์–ด์ˆœ๋Œ€ ๋“ฑ์ด ์žˆ์Šต๋‹ˆ๋‹ค.

๋Œ€๋ถ€๋ถ„ ๋ง›์ด ์žˆ์—ˆ๋Š”๋ฐ... ์˜ค์ง•์–ด์ˆœ๋Œ€๋Š” ๋‹ค์†Œ ๋ฐ‹๋ฐ‹ํ•˜๋‹ค๊ณ ๋‚˜ ํ• ๊นŒ. ๊ทธ ์™ธ์—๋Š” ๋ง›์ด ์žˆ์—ˆ์Šต๋‹ˆ๋‹ค.







Global Hotel: ํ˜ธํ…”์‚ฐ์—… (3)

Global Hotel: ํ˜ธํ…”์‚ฐ์—… (3)

๊ธ€๋กœ๋ฒŒ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ ์‹œ์žฅ
(ํ˜ธํ…” ์‹œ์žฅ ํ˜„ํ™ฉ ๋ฐ ํˆฌ์ž๋ฐฉํ–ฅ)

III-3. Hotel RevPAR(Revenue per Available Room)

•ํ”„๋ž‘์Šค(FRA), ํ™์ฝฉ(HKG), ์ผ๋ณธ(JPN), ์‹ฑ๊ฐ€ํฌ๋ฅด(SGP), ์˜๊ตญ(GBR), ํ˜ธ์ฃผ(AUS), ๋„ค๋œ๋ž€๋“œ(NLD), ์ŠคํŽ˜์ธ(ESP), ๋…์ผ(DEU), ์ดํƒˆ๋ฆฌ์•„(ITA), ์Šค์œ„์Šค(CHE), ์บ๋‚˜๋‹ค(CAN), ๋ฏธ๊ตญ(USA), ๋ง๋ ˆ์ด์‹œ์•„(MYS) ๋“ฑ์˜ ๊ตญ๊ฐ€๊ฐ€ ํ•œ๊ตญ ๋ณด๋‹ค ํŒ๋งค๊ฐ์‹ค๋‹น์ˆ˜์ต(RevPAR)๊ณผ ๋ถ€๋™์‚ฐ ์‹œ์žฅ ํˆฌ๋ช…์„ฑ์ด ๋†’์€ ์ˆ˜์ค€

•ํŒ๋งค๊ฐ์‹ค๋‹น์ˆ˜์ต์ด ๋†’์€ ๊ตญ๊ฐ€๋“ค ์ค‘ ๋ง๋ ˆ์ด์‹œ์•„๋ฅผ ์ œ์™ธํ•œ ๋Œ€๋ถ€๋ถ„์˜ ๊ตญ๊ฐ€๋“ค์˜ ์ฆ๊ฐ€์œจ์€ ํ•œ๊ตญ ๋ณด๋‹ค ๋†’์€ ์ˆ˜์ค€

※ Source: STR





Global Hotel: ํ˜ธํ…”์‚ฐ์—… (2)

Global Hotel: ํ˜ธํ…”์‚ฐ์—… (2)

๊ธ€๋กœ๋ฒŒ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ ์‹œ์žฅ
(ํ˜ธํ…” ์‹œ์žฅ ํ˜„ํ™ฉ ๋ฐ ํˆฌ์ž๋ฐฉํ–ฅ)

III-2. Hotel Occupancy Rate vs Average Daily Rate

•ํ•œ๊ตญ(KOR) ๋ณด๋‹ค ๊ฐ์‹ค์ ์œ ์œจ(Occupancy)๊ณผ ํ‰๊ท ๊ฐ์‹ค๋‹จ๊ฐ€(ADR)๊ฐ€ ๋ชจ๋‘ ๋†’์€ ๊ตญ๊ฐ€๋Š” ํ™์ฝฉ(HKG), ์ดํƒˆ๋ฆฌ์•„(ITA), ํ˜ธ์ฃผ(AUS), ๋„ค๋œ๋ž€๋“œ(NLD), ํ”„๋ž‘์Šค(FRA) ๋“ฑ

•๊ฐ์‹ค์ ์œ ์œจ ์ƒ์Šน๋ฅ ๊ณผ ํ‰๊ท ๊ฐ์‹ค๋‹จ๊ฐ€ ์ƒ์Šน๋ฅ ์ด ๋ชจ๋‘ ๋†’์€ ๊ตญ๊ฐ€๋Š” ํ”„๋ž‘์Šค, ํ™์ฝฉ, ๋…์ผ(DEU), ์ผ๋ณธ(JPN), ๋ฏธ๊ตญ(USA) ๋“ฑ

※ Source: STR



Global Hotel: ํ˜ธํ…”์‚ฐ์—… (1)

Global Hotel: ํ˜ธํ…”์‚ฐ์—… (1)

๊ธ€๋กœ๋ฒŒ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ ์‹œ์žฅ
(ํ˜ธํ…” ์‹œ์žฅ ํ˜„ํ™ฉ ๋ฐ ํˆฌ์ž๋ฐฉํ–ฅ)

III-1. Hotel Room Demand & Supply

•12๊ฐœ์›” Room Night ๊ธฐ์ค€ ๊ณต๊ธ‰ ๋Œ€๋น„ ์ˆ˜์š” ๋น„์œจ์„ ๋ณด๋ฉด ํ•œ๊ตญ์ด 0.64๋กœ ๋Ÿฌ์‹œ์•„(RUS), ๋ฉ•์‹œ์ฝ”(MEX)๋ฅผ ์ œ์™ธํ•˜๋ฉด, ํ•œ๊ตญ ๋ณด๋‹ค ๋†’์€ ์ˆ˜์ค€
-ํ™์ฝฉ(HKD), ์ผ๋ณธ(JAP), ์‹ฑ๊ฐ€ํฌ๋ฅด(SGP)๋Š” 0.80์„ ์ƒํšŒ

•๊ณต๊ธ‰ ์ฆ๊ฐ€์œจ ๋ณด๋‹ค ์ˆ˜์š” ์ฆ๊ฐ€์œจ์ด ํฐ ๊ตญ๊ฐ€ ์ค‘ ํˆฌ๋ช…์„ฑ ์ง€์ˆ˜๊ฐ€ ํ•œ๊ตญ ๋ณด๋‹ค ๋†’์€ ๊ตญ๊ฐ€๋Š” ํ”„๋ž‘์Šค(FRA), ์‹ฑ๊ฐ€ํฌ๋ฅด , ๋„ค๋œ๋ž€๋“œ(NLD),  ์Šค์œ„์Šค(CHE), ๋ฏธ๊ตญ(USA), ์บ๋‚˜๋‹ค(CAN), ์ดํƒˆ๋ฆฌ์•„(ITA), ๋…์ผ(DEU), ํ™์ฝฉ(HKD)  ๋“ฑ์ด ์žˆ์Œ.

※ Source: STR



Global Hotel: ์—ฌํ–‰์‚ฐ์—… (2)

Global Hotel: ์—ฌํ–‰์‚ฐ์—… (2)

๊ธ€๋กœ๋ฒŒ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ ์‹œ์žฅ
(ํ˜ธํ…” ์‹œ์žฅ ํ˜„ํ™ฉ ๋ฐ ํˆฌ์ž๋ฐฉํ–ฅ)

II-2. ํ•ด์™ธ ์—ฌํ–‰๊ฐ๊ณผ ๋ถ€๋™์‚ฐ ํˆฌ๋ช…์„ฑ ์ง€์ˆ˜

•๊ตญ๊ฐ€๋ณ„ ์œ ์ž…๋˜๋Š” ํ•ด์™ธ ์—ฌํ–‰๊ฐ์ˆ˜๊ฐ€ ๋งŽ์„ ์ˆ˜๋ก ์œ ๋ฆฌํ•œ ํ™˜๊ฒฝ์œผ๋กœ ๋ณผ ์ˆ˜ ์žˆ์œผ๋ฉฐ, ํˆฌ์ž๋ฅผ ์œ„ํ•ด์„œ๋Š” ๊ฐ๊ตญ์˜ ๋ถ€๋™์‚ฐ ํˆฌ๋ช…์„ฑ๋„ ์ค‘์š”

•์œ ์ž…๋˜๋Š” ํ•ด์™ธ์—ฌํ–‰๊ฐ ์ˆ˜ ๊ธฐ์ค€์œผ๋กœ ํ•œ๊ตญ ๋ณด๋‹ค ์—ฌํ–‰๊ฐ์ด ๋งŽ๊ณ  ํˆฌ๋ช…์„ฑ์ด ๋†’์€ ๊ตญ๊ฐ€๋“ค์€ ํ”„๋ž‘์Šค(FRA), ๋ฏธ๊ตญ(USA), ์ŠคํŽ˜์ธ(ESP), ์ดํƒˆ๋ฆฌ์•„(ITA), ์˜๊ตญ(GBR), ๋…์ผ(DEU), ์˜ค์ŠคํŠธ๋ฆฌ์•„(AUT), ํ™์ฝฉ(HKG), ์ผ๋ณธ(JPN), ์บ๋‚˜๋‹ค(CAN) ๋“ฑ

•์œ ์ž…๋˜๋Š” ํ•ด์™ธ์—ฌํ–‰๊ฐ ์˜ ์—ฐํ‰๊ท  ์ฆ๊ฐ€ ์ˆ˜๋ฅผ ๊ธฐ์ค€์œผ๋กœ ํ•  ๋•Œ์—๋Š” ์ŠคํŽ˜์ธ, ๋ฏธ๊ตญ, ์ผ๋ณธ, ๋…์ผ, ์ดํƒˆ๋ฆฌ์•„ ๋“ฑ

※ Source: World Bank, JLL
※※ ๋ถ€๋™์‚ฐ ํˆฌ๋ช…์„ฑ ์ง€์ˆ˜๋Š” JLL์˜ Transparency Index(2018)๋ฅผ ์‚ฌ์šฉํ•˜์˜€์œผ๋ฉฐ, ์ˆซ์ž๊ฐ€ ๋‚ฎ์„์ˆ˜๋ก ํˆฌ๋ช…์„ฑ์ด ๋†’์Œ



January 08, 2019

ํ™”ํฌ์‹๋‹น ๋ฐฉ์ด์—ญ์ 

ํ™”ํฌ์‹๋‹น ๋ฐฉ์ด์—ญ์ 

๋ผ์ง€๊ณ ๊ธฐ์ „๋ฌธ์ 
์ฃผ์†Œ: ์„œ์šธํŠน๋ณ„์‹œ ์†กํŒŒ๊ตฌ ์–‘์žฌ๋Œ€๋กœ72๊ธธ 5 ์˜ฌ๋ฆผํ”ฝํŒŒํฌ์„ผํŠธ๋ ˆ๋นŒ 101๋™ 101ํ˜ธ

์—ฌ๋Ÿฌ๊ตฐ๋ฐ ์ฒด์ธ์ ์ด ์žˆ๋Š” ํ™”ํฌ์‹๋‹น ๋ฐฉ์ด์—ญ์ ์ž…๋‹ˆ๋‹ค. ํ”„๋ฆฌ๋ฏธ์—„ ์ˆ™์„ฑํ•œ๋ˆ์„ ๋‚ด์„ธ์šฐ๋ฉฐ, ๊ณ ๊ธฐ๋ฅผ ๊ตฌ์›Œ์ค๋‹ˆ๋‹ค.

์‹œ์ž‘์€ ์ง€๊ธ€์ง€๊ธ€ ๋ชฉ์‚ด๋กœ. ๊ฐ€๊ฒฉ์ด ์‹ธ์ง€๋Š” ์•Š์ง€๋งŒ ๊ณ ๊ธฐ๋ง›์ด ์ข‹๊ณ  ํŽธํ•ฉ๋‹ˆ๋‹ค.



January 07, 2019

Global Hotel: ์—ฌํ–‰์‚ฐ์—… (1)

Global Hotel: ์—ฌํ–‰์‚ฐ์—… (1)

๊ธ€๋กœ๋ฒŒ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ ์‹œ์žฅ
(ํ˜ธํ…” ์‹œ์žฅ ํ˜„ํ™ฉ ๋ฐ ํˆฌ์ž๋ฐฉํ–ฅ)

II-1. ๊ตญ๊ฐ€๋ณ„ ์œ ์ž…๋˜๋Š” ํ•ด์™ธ ์—ฌํ–‰๊ฐ ๋ฐ ์ง€์ถœ๊ธˆ์•ก

•๊ตญ๊ฐ€๋ณ„ ์œ ์ž…๋˜๋Š” ํ•ด์™ธ ์—ฌํ–‰๊ฐ์ˆ˜๋Š” ์ •์น˜์ , ๊ฒฝ์ œ์  ์ด์œ ๋กœ ๋ณ€๋™์„ฑ์ด ์กด์žฌํ•˜๋‚˜, ์ถ”์„ธ๋Š” ์ง€์†์ ์œผ๋กœ ์ฆ๊ฐ€ํ•˜๊ณ  ์žˆ๋Š” ๋ชจ์Šต
└·ํ”„๋ž‘์Šค(FRA)๊ฐ€ 8์ฒœ๋งŒ์„ ์ƒํšŒํ•˜๋ฉฐ ๊ฐ€์žฅ ๋งŽ๊ณ , ๋ฏธ๊ตญ(USA), ์ŠคํŽ˜์ธ(ESP) , ์ค‘๊ตญ(CHN), ์ดํƒˆ๋ฆฌ์•„(ITA), ์˜๊ตญ(GBR) ๋“ฑ์˜ ้ †

•ํ•ด์™ธ ์—ฌํ–‰๊ฐ์ด ์ง€์ถœํ•˜๋Š” ๊ธˆ์•ก๋„ ์ฆ๊ฐ€ํ•˜๊ณ  ์žˆ์Œ

※ Source: World Bank



January 03, 2019

Global Hotel: ํ˜ธํ…”์˜ ์œ„์ƒ

Global Hotel: ํ˜ธํ…”์˜ ์œ„์ƒ

๊ธ€๋กœ๋ฒŒ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ ์‹œ์žฅ
(ํ˜ธํ…” ์‹œ์žฅ ํ˜„ํ™ฉ ๋ฐ ํˆฌ์ž๋ฐฉํ–ฅ)

I-1. ํ˜ธํ…”์˜ ์œ„์ƒ

•์ „ํ†ต์ ์œผ๋กœ ๋ถ€๋™์‚ฐ ์‹œ์žฅ์€ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ๊ณผ ์ฃผ๊ฑฐ์šฉ ๋ถ€๋™์‚ฐ์œผ๋กœ ๋‚˜๋‰˜๋ฉฐ, ๊ทธ ์™ธ ๊ธฐํƒ€ ๋ฌผ๊ฑด(specialty ๋˜๋Š” niche)์œผ๋กœ ๋ถ„๋ฅ˜
└·์ „ํ†ต์  ๋ถ„๋ฅ˜์—์„œ ํ˜ธํ…”์€ ๊ธฐํƒ€ ๋ฌผ๊ฑด์œผ๋กœ ๋ถ„๋ฅ˜๋˜์—ˆ์Œ

•์ž„๋Œ€ํ˜• ์ฃผ๊ฑฐ์‹œ์„ค์ธ ๋ฉ€ํ‹ฐํŒจ๋ฐ€๋ฆฌ๋Š” ์‚ฌ์šฉ๋ชฉ์ ์œผ๋กœ๋Š” ์ฃผ๊ฑฐ์šฉ์ด๋‚˜, ํˆฌ์ž๋ชฉ์ ์œผ๋กœ๋Š” ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ์œผ๋กœ ๋ถ„๋ฅ˜
๋ถ€๋™์‚ฐ์—์„œ ํ˜ธํ…”์‹œ์žฅ์ด ์ปค์ง€๋ฉฐ, ํ˜ธํ…”์€ niche ์‹œ์žฅ์—์„œ ์ƒ์—…์šฉ ๋ถ€๋™์‚ฐ ์ค‘ ํ•˜๋‚˜์˜ ์ž์‚ฐ๊ตฐ์œผ๋กœ ๋…๋ฆฝ

•Senior Housing์„ ํฌํ•จํ•œ ํ—ฌ์Šค์ผ€์–ด, ๊ธฐ์ˆ™์‚ฌ(Student Hosing), Data Center ๋“ฑ์ด ๊ธฐํƒ€ ๋ฌผ๊ฑด ์ค‘ ์„ฑ์žฅ์ด ์˜ˆ์ƒ๋˜๋Š” ์„นํ„ฐ.
└·๊ธฐํƒ€ ๋ฌผ๊ฑด ์ค‘ Senior hosing์€ ํ˜ธํ…” ๋‹ค์Œ์œผ๋กœ niche์—์„œ mian stream์œผ๋กœ ์ง„์ž…ํ•˜๋Š” ์„นํ„ฐ๊ฐ€ ๋  ๊ฑฐ๋ผ๋Š” ์˜ˆ์ƒ์ด ๋งŽ์Œ

•ํ˜ธํ…”์€ ๊ฐœ๋ณ„ ์ž์‚ฐ๊ตฐ์œผ๋กœ๋„ ์ค‘์š”ํ•œ ์œ„์น˜๋ฅผ ์ ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ๋‹ค์Œ๊ณผ ๊ฐ™์ด ํ˜ธํ…”์˜ ํŠน์„ฑ์ด ์ ‘๋ชฉ๋œ ์‹œ์žฅ์€ ํ™•๋Œ€๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ
└·๊ณต์œ  ์˜คํ”ผ์Šค, ๊ณต์œ  ๋ฌผ๋ฅ˜์‹œ์„ค ๋“ฑ์˜ ๋“ฑ์žฅ์œผ๋กœ ์ธํ•ด ์—…๋ฌด์‹œ์„ค ๋ฐ ๋ฌผ๋ฅ˜์‹œ์„ค์˜ ํ˜ธํ…”ํ™” ์ง„ํ–‰
└·๋ฐ์ดํ„ฐ ์„ผํ„ฐ, Senior Hosing ๋“ฑ ์‹ ๊ทœ๋กœ ๋ถ€๊ฐ๋˜๋Š” ์„นํ„ฐ์—์„œ๋„ ํ˜ธํ…”์˜ ํŠน์„ฑ ๋ณด์œ  ์˜ˆ์ƒ






January 01, 2019

[01์›”] ์Šค๋…ธ๋“œ๋กญ (Snowdrop)

[01์›”] ์Šค๋…ธ๋“œ๋กญ (Snowdrop)

์Šค๋…ธ๋“œ๋กญ [Snowdrop, Galanthus, ๊ฐˆ๋ž€ํˆฌ์Šค, ๋ˆˆํ’€๊ฝƒ, ์„ค๊ฐ•ํ™”(้›ช้™่Šฑ)]: ๋งค๋ ฅ(fascination), ํƒ์›”(distinction), ์‚ฌ๋ž‘(love); ์œ„์•ˆ, ์œ„๋กœ(consolation), ํฌ๋ง(hope) | ๊ฐœํ™” 1~5์›” | [๋ฏธ] 01์›” (January) | 01/01

ํ•™๋ช…: Galanthus
๊ณ„(็•Œ, Kingdom): ์‹๋ฌผ๊ณ„(Plantae)
๋ฌธ(้–€, Division): ์†์”จ์‹๋ฌผ(Angiosperms)
๊ฐ•(็ถฑ, Class): ์™ธ๋–ก์žŽ์‹๋ฌผ(Monocots)
๋ชฉ(็›ฎ, Order): ๋ฐฑํ•ฉ๋ชฉ, ์•„์ŠคํŒŒ๋ผ๊ฑฐ์Šค๋ชฉ(Asparagales)
๊ณผ(็ง‘, Family): ์ˆ˜์„ ํ™”๊ณผ(Amaryllidaceae)
์†(ๅฑฌ, Genus): ์„ค๊ฐ•ํ™”์†, ๊ฐˆ๋ž€ํˆฌ์Šค์†(Galanthus)
์›์‚ฐ์ง€: ๋‚จ์œ ๋Ÿฝ·์บ…์นด์Šค ์ง€๋ฐฉ
์„œ์‹์žฅ์†Œ/์ž์ƒ์ง€: ๊ฒจ์šธ์— ํ–‡๋ณ•์ด ์ž˜ ๋“ค๊ณ  ์—ฌ๋ฆ„์— ๊ทธ๋Š˜์ง€๋Š” ๊ณณ
๊ฐœํ™”: 1~5์›”
ํฌ๊ธฐ: ์žŽ๊ธธ์ด 10cm

๋ฏธ๊ตญ์—์„œ 1์›”์˜ ํƒ„์ƒํ™”๋กœ ๊ฒจ์šธ์—์„œ ์ด๋ฅธ ๋ด„์— ๊ฑธ์ณ ํ”ผ๋Š” ์ž‘์€ ํฐ ๊ฝƒ์ž…๋‹ˆ๋‹ค. 1~5์›”์— ํ”ผ๋Š”๋ฐ ๋Œ€๋ถ€๋ถ„ ๊ฒจ์šธ์— ์ถ˜๋ถ„(๋ถ๋ฐ˜๊ตฌ ๊ธฐ์ค€ 3์›” 21์ผ)์ด ์˜ค๊ธฐ ์ „ ๊ฐœํ™”ํ•ฉ๋‹ˆ๋‹ค.

Image: Snowdrops
Author: Joe deSousa
From Wikimedia Commons in the public domain
https://commons.wikimedia.org/wiki/File:Snowdrop_(6805795418).jpg

[01์›”] ์นด๋„ค์ด์…˜ (Carnation)

[01์›”] ์นด๋„ค์ด์…˜ (Carnation)

์นด๋„ค์ด์…˜ [Carnation (general), Dianthus caryophyllus]: ์‚ฌ๋ž‘(love); ๋ชจ์ •(maternal love), ๋ถ€์ธ์˜ ์• ์ •(affection); ์ž๋น„๋กœ์›€(charitableness), ๋งค๋ ฅ(fascination); ๋›ฐ์–ด๋‚จ(distinction), ํŠน๋ณ„, ์ฐจ์ด | [์˜, ๋ฏธ] 1์›” (January)

ํ•™๋ช…: Dianthus caryophyllus
๊ณ„(Kingdom): ์‹๋ฌผ(Plantae)
๋ฌธ(Clade): ์†์”จ์‹๋ฌผ(Angiosperms), ํ˜„ํ™”์‹๋ฌผ๋ฌธ(Anthophyta)
๊ฐ•(Clade): ์Œ๋–ก์žŽ์‹๋ฌผ๊ฐ•(Eudicots)
๋ชฉ(Order): ์ค‘์‹ฌ์ž๋ชฉ, ์„์ฃฝ๋ชฉ(Caryophyllales)
๊ณผ(Family): ์„์ฃฝ๊ณผ(Caryophyllaceae)
์†(Genus): ํŒจ๋žญ์ด๊ฝƒ์†(Dianthus)
๋น„๊ณ : ์—ฌ๋Ÿฌํ•ด์‚ด์ดํ’€
ํฌ๊ธฐ: ๋†’์ด 40∼50cm

์˜๊ตญ๊ณผ ๋ฏธ๊ตญ์—์„œ 1์›”์˜ ๊ฝƒ์ธ ์นด๋„ค์ด์…˜์ž…๋‹ˆ๋‹ค. ์ ์ƒ‰, ํ•‘ํฌ, ๋ฐฑ์ƒ‰ ๋“ฑ ์—ฌ๋Ÿฌ ๊ฐ€์ง€ ์ƒ‰๊น”์ด ์žˆ์œผ๋ฉฐ, ์นด๋„ค์ด์…˜์€ ์ƒ‰๋งˆ๋‹ค ๋‹ค๋ฅธ ์˜๋ฏธ๊ฐ€ ์žˆ์Šต๋‹ˆ๋‹ค.

์นด๋„ค์ด์…˜ (์ ์ƒ‰) [Carnation (red)]: ๊นŠ์€ ์‚ฌ๋ž‘(deep romantic love), ์—ด๋ ฌํ•œ ์‚ฌ๋ž‘(passionate love), ์—ด์ •(passion), ๊ฑด๊ฐ•์„ ๊ธฐ์›ํ•˜๋Š” ์‚ฌ๋ž‘(Love praying for your health), ํšจ๋„(filial piety), ๋ถ€๋ชจ์— ๋Œ€ํ•œ ์‚ฌ๋ž‘(filial love)

์ ์ƒ‰์„ ์—ฐํ•œ ์ ์ƒ‰(light red)๊ณผ ์ง„ํ•œ ์ ์ƒ‰(bright red)์œผ๋กœ ์„ธ๋ถ„ํ•˜๊ธฐ๋„ ํ•˜๋ฉฐ, ์ด๋•Œ์—๋Š” ์—ฐํ•œ ์ ์ƒ‰์€ ์กด๊ฒฝ๊ณผ ์šฐ์ •, ์ง„ํ•œ ์ ์ƒ‰์€ ๊นŠ์€ ์‚ฌ๋ž‘๊ณผ ์• ์ •์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.

์นด๋„ค์ด์…˜ (ํ•‘ํฌ) [Carnation (pink)]: ๋ถ€์ธ์˜ ์• ์ •(affection), ์—ฌ์„ฑ์˜ ์‚ฌ๋ž‘(A woman's love), ์–ด๋จธ๋‹ˆ์˜ ์‚ฌ๋ž‘(a mother's love), ์˜์›ํ•œ ์‚ฌ๋ž‘(eternal love), ์—ด๋ ฌํ•œ ์‚ฌ๋ž‘(passionate love)

ํ•‘ํฌ ์นด๋„ค์ด์…˜์€ ์˜ˆ์ˆ˜๋‹˜์ด ์‹ญ์ž๊ฐ€์— ๋ชป๋ฐ•ํ˜€ ์ง€๋‚˜๊ฐ€๋Š” ๊ฑธ ๋ณด๊ณ  ์„ฑ๋ชจ ๋งˆ๋ฆฌ์•„๊ฐ€ ํ˜๋ฆฐ ๋ˆˆ๋ฌผ์—์„œ ํ•‘ํฌ์ƒ‰ ์นด๋„ค์ด์…˜์ด ํ”ผ์–ด๋‚ฌ๋‹ค๋Š” ์ด์•ผ๊ธฐ๊ฐ€ ์ „ํ•ด์ง‘๋‹ˆ๋‹ค. ์ด๋กœ์ธํ•ด ํ•‘ํฌ ์นด๋„ค์ด์…˜์ด ์˜์›ํ•œ ์‚ฌ๋ž‘์„ ์ƒ์ง•๊ฒŒ ๋˜์—ˆ๋‹ค๊ณ ๋„ ํ•ฉ๋‹ˆ๋‹ค.

์นด๋„ค์ด์…˜ (๋ฐฑ์ƒ‰) [Carnation (white)]: ์ˆœ์ˆ˜ํ•œ ์‚ฌ๋ž‘(pure love), ์ˆœ๊ฒฐ(purity), ์„ฑ์‹ค(faithfulness), ์—ด๋ ฌํ•œ ์‚ฌ๋ž‘(ardent love), ๊ฐ์‚ฌ(gratitude), ํ–‰์šด(good luck), ์ถ”๋ชจ(commemoration), ์กด๊ฒฝ(respect), ๊ฒฐ๋ฐฑ(innocence), ์ฒœ์ง„

์นด๋„ค์ด์…˜ (ํŒŒ๋ž‘) [Carnation (blue)]: ์˜์›ํ•œ ์‚ฌ๋ž‘(undying love)

์นด๋„ค์ด์…˜ (๋…น์ƒ‰) [Carnation (green)]: ํ–‰์šด(good fortune)

๋ชจ๋“  ๊ฒƒ์„ ์ดˆ๋ก์ƒ‰์œผ๋กœ ๊พธ๋ฏธ๋Š” ์„ฑ ํŒจํŠธ๋ฆญ ์ถ•์ผ์— ์‚ฌ์šฉํ•ฉ๋‹ˆ๋‹ค. ์˜ค์Šค์นด ์™€์ผ๋“œ(Oscar Wilde)๋Š” ์™€์ด์…”์ธ ์˜ ์œ„์ชฝ ๋‹จ์ถ”๋ฅผ ํ’€์–ด ์ –ํ˜€์„œ ๋‹จ์ถ” ๊ตฌ๋ฉ์— ๋…น์ƒ‰ ์นด๋„ค์ด์…˜์„ ๊ฝ‚๊ณ  ๋‹ค๋…”๋‹ค๊ณ  ํ•ฉ๋‹ˆ๋‹ค. ๊ทธ๋ž˜์„œ ์˜ค์Šค์นด ์™€์ผ๋“œ์˜ ๋น„๋ฐ€์˜ ๊ฝƒ(Secret symbol of the followers of Oscar Wilde)์ด๋ผ๊ณ ๋„ ํ•˜์ฃ .

์นด๋„ค์ด์…˜ (์—ฐ๋ณด๋ผ) [Carnation (mauve)]: ํ™˜์ƒ(Dreams of fantasy)

์ด์™€ ๊ฐ™์ด ์นด๋„ค์ด์…˜์€ ๊ธฐ๋ณธ์ ์œผ๋กœ ๊ธ์ •์ ์ธ ์˜๋ฏธ๋ฅผ ๋‹ด๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค๋งŒ, ์ƒ‰์— ๋”ฐ๋ผ ๋ถ€์ •์ ์ธ ์˜๋ฏธ๋ฅผ ์ง€๋‹ˆ๊ธฐ๋„ ํ•ฉ๋‹ˆ๋‹ค. ์ด๋Ÿฐ ์ƒ์ง•์— ํฐ ์˜๋ฏธ๋ฅผ ์•ˆ ๋‘๋Š” ์‚ฌ๋žŒ๋“ค์ด๋ฉด ์ƒ๊ด€์—†๋Š”๋ฐ, ํ˜น์‹œ๋ผ๋„ ์˜๋ฏธ๋ฅผ ๋ถ€์—ฌํ•˜๋Š” ๊ฒƒ์„ ์ข‹์•„ํ•˜๋Š” ์‚ฌ๋žŒ๋“ค์—๊ฒŒ ์„ ๋ฌผํ•œ๋‹ค๋ฉด ์ฃผ์˜ํ•  ํ•„์š”๊ฐ€ ์žˆ๊ฒ ์ฃ .

์นด๋„ค์ด์…˜ (๋ณด๋ผ) [Carnation (purple)]: ๋ณ€๋•(caprice), ๋ณ€๋•์Šค๋Ÿฌ์›€(capriciousness), ์ฆ‰ํฅ์ ์ž„(whimsicalness), ๋ณ€ํ•˜๊ธฐ ์‰ฌ์›€(changeableness), ๋ฏฟ์„ ์ˆ˜ ์—†์Œ(unreliability)

์นด๋„ค์ด์…˜ ์ค‘ ๊ฐ€์žฅ ๋ถ€์ •์ ์ธ ์˜๋ฏธ๋Š” ๋…ธ๋ž‘์ƒ‰์ž…๋‹ˆ๋‹ค.

์นด๋„ค์ด์…˜ (๋…ธ๋ž‘) [Carnation (yellow)]: ๊ฑฐ๋ถ€(refusal), ๊ฑฐ์ ˆ(rejection), ๊ฒฝ๋ฉธ(contempt), ๋ฌด์‹œ(disdain), ์‹ค๋ง(disappointment)

์นด๋„ค์ด์…˜ (์ค„๋ฌด๋Šฌ) [Carnation (striped)]: ๊ฑฐ์ ˆ(refusal)

์ค„๋ฌด๋Šฌ๊ฐ€ ์žˆ๋Š” ํ•˜์ด๋ธŒ๋ฆฌ๋“œ ์นด๋„ค์ด์…˜์€ ์˜ˆ์˜์ง€๋งŒ, ์—ญ์‹œ ๊ฑฐ์ ˆ์˜ ์˜๋ฏธ๊ฐ€ ์žˆ๋‹ค๊ณ  ํ•ฉ๋‹ˆ๋‹ค. ๊ฐœ์ธ์ ์œผ๋กœ๋Š” ์˜ˆ์˜๊ณ  ์„ ๋ฌผํ•˜๋Š” ์‚ฌ๋žŒ์˜ ๋งˆ์Œ๋งŒ ์žˆ์œผ๋ฉด ํฌ๊ฒŒ ์‹ ๊ฒฝ ์“ธ ํ•„์š”๋Š” ์—†์ง€์•Š๋‚˜ ์‹ถ๊ธด ํ•œ๋ฐ ๋ฐ›๋Š” ์‚ฌ๋žŒ ๋งˆ์Œ๋„ ์ค‘์š”ํ•˜๋‹ˆ..

์ค„๋ฌด๋Šฌ๊ฐ€ ๊ฑฐ์ ˆ์ด๋ฉฐ, ๋ฐ˜๋Œ€๋กœ ๋‹จ์ƒ‰์€ ์Šน๋‚™์„ ์˜๋ฏธํ•ฉ๋‹ˆ๋‹ค.

์นด๋„ค์ด์…˜ (๋‹จ์ƒ‰) [Carnation (solid color)]: ์Šน๋‚™(consent), ํ™•์ธ(affirmation)



Image: Carnations and Mignonette by Lunzer, Alois (artist); L. Prang & Co. (publisher) from Wikimedia Commons in the public domain
https://commons.wikimedia.org/wiki/File:Carnations_and_Mignonette_(Boston_Public_Library).jpg